I’m a qualified Life Coach, NLP Practitioner and a mum of two now adult humans (where did that time go?!). Throw in some puppies to add an extra level of chaos, and there’s quick picture of my household.
Being a single mum for years was a ride and a half. Now I’m on the rollercoaster of peri-menopause and well… the plot twists just keep on coming.
But through it all, one thing’s been constant: my refusal to settle.
I’m unapologetically driven to help women – especially mums – ditch the soul-sucking grind of a 9-5 that doesn’t suit your lifestyle, let go of the pressure to follow societal norms & embrace following your curiosity and cranking up your self-belief meter.
I’m not here to play by anyone else’s rules.
I’m not here for any ‘get rich quick’ lies.
I’m here because I know what it feels like to be stuck in a cycle of fear, self-doubt, and second-guessing – while secretly knowing you’re meant for more.
I’m here because I believe every woman deserves a business that feels like HERS – one that gives her the freedom to breathe, the confidence to own her worth, and the security to support her family on her own terms.
I’m here because I’ve been through the fire: divorce, burnout, business flops, moments of doubt – and I’ve come out the other side stronger, bolder, and more determined than ever.
I’m a qualified graphic designer and teacher and I’m also ‘qualified by experience’ in MANY life things.
I’m not here to live a mediocre life, follow the status quo or squash all the ‘but why’ questions that roll around in my head.
I’m here because I simply don’t accept today’s embarrassingly undated societal standards. I’m not happy to live a life that someone else says is acceptable. I want to do things my way. I always have. #SorryNotSorry.
I’ve never been more passionate about helping mums and women find something just for them. To dance to the beat of their own drum. As a mum to 2 young kids, I not only understand the modern day mumma struggle, I’m not even out of the trenches yet myself!
My biggest motivator is the thought that, along my journey, I might just be able to lovingly slap some women out of a less-than-desirable existence that they’ve learnt to accept, and make them realise, they can ask for more too.
I want to give them something just for them.
I want to give them back a sense of identity.
I want to make them proud of who they are and what they do.
I want the control to be in their hands.
Come join Jess and I, and let’s drive this mission forward in creating an army of unstoppable women thriving in a life they’ve designed for themselves.
You were running a legit, flexible business on your own terms
(and actually getting paid well for it).
The guilt of buying things for yourself was a distant memory.
You were managing multiple clients, projects, and emails
like an absolute boss—while still crushing it as a snack b*tch.
You could use nap time to build a business, book clients, and bring
in extra income—all while still being home for the cuddles.
You started throwing around terms like “client onboarding,” “systems automation,” and “brand style guide” like you invented them.
You could decide to take the day off and go to the zoo to see your child’s favourite animals (gorillas of course) for their birthday, coz you can.
You could charge real money for what you were already kinda
doing for free (but now with confidence and strategy).
Realising that being financially independent, fulfilled, and
setting an example for your kids is the ultimate flex.
In addition, of those who employ staff, on average employ 4-5 staff, so in total, they generate income for over half a million Australians.
Mums&Co Business Report 2017

“I honestly wouldn’t be where I am today without your support, guidance, and encouragement. When I first started my virtual assistance business, you were the one who believed in me, gave me the confidence to take that first step, and reminded me that I had something valuable to offer.
Your advice, both business insights and simply reassuring me that I was on the right path, has been invaluable. Starting felt overwhelming, but having you in my corner made all the difference. Because of you, I’ve been able to build something I love, work with amazing clients, and create a career that gives me both flexibility and purpose.
I’m so grateful for everything you’ve done to support me, and I just want you to know how much I appreciate you. Thank you for helping me create the life I want.”
Leila
Vastly Virtual
We have more technology than we’ve ever had and it’s growing rapidly. All you need is a laptop and the internet and you’ve got everything you need to make money out of thin air.
And, if you’re balancing mum life or you’re a superhuman who studies as well, you might only need 2-3 ongoing clients and you’re set!
If you think you’ll just be another virtual assistant in the sea of VAs online, just think about the amount of already established Graphic & Web Designers online, just waiting behind a laptop and mountain of work, for someone, like you, to come and rescue them.
You’re more likely to find a graphic designer freelancing online than working for a pay check nowadays.
You don’t need office space, products or inventory to start your business. You just need your brain, your everyday skills, and a good mentor *wink wink* to guide you in the right direction.
You can work at the kitchen table, in the car or at an indoor play centre.
Take your pick!
Good people with money do good things.
When women control more of the wealth, they are more likely to use that wealth to improve their communities and secure their families’ futures. Studies have shown that women tend to spend more on health, education, and the well-being of their families, which can lead to stronger, more resilient local economies.
Forbes article by Melissa Houston 2024

“When I was stuck in a tough situation, you didn’t just give me guidance you provided that motivational push I needed. Your straightforward approach cut through my self doubt and gave me the confidence to get out there and give it a crack. Looking back, I really appreciate that you knew exactly when to push me to take that step out of my comfort zone.”
Courtney
North Bound Studio
So, what's on offer?
That’s a great question, we’re glad you asked…
Oh and the course content?
...Killer!
The minute you sign up, we’re off and racing. You’ll kick things off with some pre-work, not the boring kind – the juicy, “let’s get real about what you want” kind. You’ll slide into the community like a rebel with a hot take – no awkward icebreakers, just real convo from the get-go.
We’ll crack open what’s actually possible in the life of a Virtual Assistant (or as we like to say… Virtual Rebel), and yep, it’s a hell of a lot more than inboxes and spreadsheets. You’ll sort through the skills you’ve already got in the bag and the ones you’d love to get your claws into.
Then we start dreaming… not the Pinterest-perfect kind. The kind where you map out what a working day looks like on your terms. School runs, coffee dates, laptop in bed? You call the shots.
Before we dive into branding, Canva hacks, or client work, we need to lock in one thing first: you.
This module is your personal pit stop. We’ll zoom in on your skills, strengths, experiences, and the stuff that lights you up. It’s not about being good at everything, it’s about owning what you’re great at and using that as your foundation.
But even with a solid vision, doubt can creep in like too many kids’ parties in one weekend. That’s where mindset comes in. These are the real blockers: fear of failure, judgment, comparison, perfectionism. The kind of stuff that keeps brilliant women stuck at the starting line.
Confidence isn’t something you wait for; it’s something you build by backing yourself despite the fear. When you know your North Star and have the guts to follow it, decisions get easier, alignment gets sharper, and your confidence compounds.
This is where clarity meets courage. Time to claim your vision, back yourself, and build a business that screams f*ck yeah. 🔥
Alright, now that you’ve mapped out your North Star, it’s time to bring your brand to life.
Here’s what most people miss: as a Virtual Assistant, you’re not just offering services – you’re building a business. And that means having a brand that’s magnetic, memorable, and unapologetically you.
In this module, we’ll cover your mission and vision, your message and tone, and those values that make you stand out from the crowd. You’ll also tackle the practical stuff like choosing your business name, registering your ABN, and setting up as a sole trader – all made simple and doable with our Business Start-Up Checklist.
By the end, you won’t just have a brand. You’ll have a vibe, a voice, and an energy that pulls in the right clients – the ones who really get what you’re about.
This is where you stop blending in and start showing up bold. It’s time to get building!
This will become your secret weapon! Being creative is not just for the “artsy types” or people with a fancy degree. If you’ve ever made a birthday invite in Canva or arranged a shelf until it looked right – surprise, you’ve already dabbled.
In this module, we break design technique down to its bones – elements, principles, and how to make stuff look good on purpose. There’s no time for jargon up in here! You’ll only get the good stuff that makes your work look polished, professional, and consistent. Even if you’re slapping a Canva template together 15 minutes before school pick-up.
We’ll show you how understanding basic design can totally give you the edge as a VA. From formatting presentations and creating social tiles, to making things clear, scroll-stopping, and easy on the eye (because clients love someone who makes them look good).
And yes, we’re putting it into action. you’ll be experimenting in Canva and creating your own logo for your VA biz. Not just because it’s fun (it is), but because learning design through your own brand gives you skills and confidence you can take straight to clients.
No more “I’m not creative.” You are. Let’s prove it.
Let’s talk websites and the tech that keeps them running, because in today’s digital world, not having an online presence is like setting up a Sunday market stall with nothing on the table. You need a space that shows people what you’re about, builds trust, and quietly says, “I’m the real deal.”
In this module, we’ll walk through the most popular website platforms so you can choose what suits your goals (and your clients’) without the tech overwhelm. You’ll learn how to set up the essential tools that keep your business running smoothly – think email marketing, CRMs, booking systems, schedulers, and design platforms – all forming your streamlined Rebel Tech Stack.
Then we’ll roll up our sleeves and build your own simple, clean one-page website. This will be your digital HQ that shows off your brand, tells people what you do, and starts bringing in those juicy enquiries.
You don’t need to be a developer or a tech wizard… just curious, confident, and ready to figure it out like the badass you are. This setup will give you back time for the things (and people) you love.
In this module, we’ll help you figure out your “enough number” – how much money you want to earn, how many hours you actually want to work, and what it looks like to build a business that supports your life (not consumes it).
You’ll explore different pricing models like retainers, day rates, hourly packs, and project-based quotes, and learn how to choose what feels right for you. We’ll also give you simple tools to help you calculate your rates with confidence… without second-guessing your worth.
And because we’re all about sustainability, we’ll show you how to avoid burnout by recognising when enough is enough and show you how to combat that by simply taking a step back, adding more boundaries or, by implementing procedures that will relieve some pressure (e.g. onboarding & off boarding clients).
This is about working smart, charging right, and building a business that feels as good as it looks.
Sales and marketing. Yep, those two words can trigger a full-body cringe if you think it’s all cold DMs, fake urgency, and talking about yourself non-stop.
But not here.
This module is about showing you, that you control the narrative. We’ll go through what marketing actually is (hint: not just Instagram posts), how to talk about what you do without sounding like a try-hard, and how to sell without the ick or the fear of rejection.
You’ll learn the basics of social media strategy, key marketing terms (in plain English), and simple ways to attract the right people – for your own business and your future clients’.
Because once you realise sales is just solving the right problem for the right person? It stops being scary and starts being seriously powerful.
Let’s make it work your way – honest, human, and a little bit rebellious.
Not exclusively for mums, no. We harp on about mums because we are mums, we understand mums, we think mums are the modern day heroes, and we understand that the juggle is REAL. We also believe that after becoming a mum, you tend to reassess where you are at in your life and realise that you don’t really fit the 9-5 anymore.
We know SO many women who have started their own business with the same story; ‘I had my first child and then realised I didn’t want to go back to work’. So we KNOW this program would suit this large demographic perfectly.
BUT, plenty of other women would benefit from this program:
– The 9-5s that want a side hustle or that want to slowly fade away from the ‘normal’ office job and work for their own dream instead of someone else’s.
– The uni student that just needs to get herself through her studies without having to take one more step into a hospitality or retail job.
– The business woman or VA that wants to up skill or change careers.
Mums are awesome and we’re here for them! But we’re also not going to sit around and talk about our kid’s favourite toy on our coaching calls… we promise you that!
If we had a crystal ball, we’d have the answer for you. The truth is, you’ve got to want it bad enough that you do the work, put yourself out of your comfort zone, change that negative talk and give yourself the benefit of the doubt that you CAN do this.
We will give you EVERYTHING you need to run a successful VA business, to support you through the doubts and the challenges… we might even have a little black book of potential clients on our list for you at the end of the program (if you work hard enough) but you have to apply it in the real word.
Great question. Probably our favourite.
We are different because for starters, there is TWO of us (thats 2 for the price of 1 – bargain, amiright?). Between us we have over 30+ years of experience in our field as well as running our own businesses... and we started with no blueprint. We just made it up as we went along and fell in ALL the holes along the way. We show you the holes so you don’t have to do the same.
And if that doesn’t satisfy, Beth is a qualified graphic designer which means, you will be getting some pretty epic lessons and hands on practice at visual communication. Design is SO important in today’s digital world – it goes hand in hand with marketing, it’s so important in advertising, branding, social media – it’s everywhere! If you have a creative streak, you’re going to love this common thread of design in particular! Who knows, you might even be the perfect VA for freelance graphic designers at the end of this.
Want more reasons why we’re different? OK, well Jess is also a certified Life Coach and NLP Practitioner which means you not only get all the practical side of running and helping women run their businesses, you also get the nurturing side of Jess, who loves building a safe space for everyone to feel at home, and work through the tough stuff.
Lastly, you won’t just be learning in this program, you’ll be DOING. At the end of this amazing ride, you’ll not just have the skills to back yourself as a VA, you’ll have already used them to develop your own VA business during the course. So you’ll be ready to hit the ground running and make your money back in weeks.
We’d say around 2-4 hours a week. Some will be dedicated to learning, some will be dedicated to working on building your business and some will be dedicated to coaching calls, or watching the replay if you couldn’t make the live.
Sure there will be times when kids are sick or your ‘mental load’ is too great, but on a usual week, it’s not a lot if you structure your time well.
For this round (starting Nov 10th) coaching calls will be every week on Tuesday at 11am.
You bet ya we have! There is the option to pay up front or over a four month payment plan.
We will be with you the whole way along. We’ll chime into the Rebel online community when we’re free (daily).
You’ll also have 1 day a week (the day is yet to be determined) with us on a group coaching call to go through all your questions, a run down of the module the week before and who knows, maybe we’ll even do a hot seat with a student and work on a particular problem here and there.
You’ll be able to get onto our pre-work immediately, before the program even starts.
This we’ll get you excited and keep you focused until we kick-off.
You’ll also get immediate access to our online community so you can introduce yourself and get to know your rebel tribe before we start.
This is perfect for women who would like to change their career. Maybe you’re and ecomm business and you’re so sick of the upfront costs or the inconsistent orders. Or maybe you want a little bit of variety and want to do both.
You might be a VA who is struggling to get consistent work, or doesn’t understand their target audience enough, or really needs a confidence boost by learning more skills so you can back yourself further.
Chances are, you already have a grasp on what it takes to run a business. You just need the support of a community with a couple of rebel pros to steer you in the right direction… and teach you some fresh, creative skills along the way.
The answer is yes and no. We are going to show you all the paid and free ways you can set up your business to get started at the lowest costs possible.
It’s completely up to you as to how much automation you want to start off with and how much you want to do manually e.g. booking zoom calls with clients, use the Canva free account or buy the pro version with more features, make a classy website or start with a basic set up etc.
Of course, we will recommend the more crucial investments that help move your business along faster, but we will also tell you the stuff you can live without for the meantime.
You’re so ready sista.
Pop your details below and be the first to know when doors open. You’ll be able to snap up the early bird discount too!
And any other seriously good stuff we have to share with you along the way.
No spam, just the good stuff.
You’re so ready sista.
Your Elite VA era starts now:
Freedom, flexibility + financial flow.
Get access to all the expertise, skills, tools, training, support and
community to start a life-changing career in the
online world as a Virtual Assistant (Rebel).
**NEXT ROUND KICKS OFF ON 10TH NOVEMBER**
(Yes we hear you mumma – during school term)
Quote coupon code REBELEARLYBIRD for $100 off! – Valid until midnight 31st Oct
All prices are listed in Australian Dollars (AUD).
Please note: Payment plans are a commitment, not a subscription, and cannot be cancelled partway through. By proceeding with your purchase, you acknowledge and agree to these terms.
Questions? Email us at hello@virtualrebels.com.au or send us a message on instagram @virtualrebels
Time for a bit of fun! But fun doesn’t mean it’s not accurate. This quick 2 minute quiz is psychology-based, so dive on in and learn some more valuable info about yourself.